How to Craft a Line, by Patrick McLean

Headline, Subject Line, Pick Up line, here’s how to craft whatever kind of line you need.

Patrick McLean is an award-winning writer, friend and guest blogger at Interact. To learn more about Patrick, visit his helpful website.

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Avatar for Patrick Sheehan

Patrick Sheehan

Patrick Sheehan is Production Director for Interact and a facilitator assistant for its training sessions. He offers insights from his years shooting business executives at work. His other video and broadcast clients include Bank of America Learning Channel, ESPN, the Carolina Panthers and other high profile corporate accounts.